LinkedIn is a powerful networking tool that can help you connect with potential employers, colleagues, and business partners. If you want to make the most of this platform, it’s important to create a profile that stands out from the competition. In this blog post, we will discuss ways to create an exceptional LinkedIn profile!

1. A Catchy Headline

Your LinkedIn profile headline is the first thing other users see when visiting your profile. Your headline should pique their interest, compelling them to click through to learn more about you. To stand out in this way, it’s important that you demonstrate meaningful accomplishment in an easily digestible format.

2. A Professional Photo

You’ve heard it before, and you’ll hear it again: first impressions matter. In fact, 94% of hiring managers find employee photographs helpful when evaluating applicants – so don’t be one of the 6% who leave this section blank. It’s best to go with a simple head shot in which you wear business attire and smile naturally.

3. Highlight Your Skills and Experience

Employers and recruiters spend an average of 6 seconds on each profile before deciding whether or not to proceed. To maximize the impact your profile makes within that short time-frame, highlight your skills and experience with descriptive keywords.

4. Utilize the “Additional Information” Section

LinkedIn’s “Additional Information” section can be used to list your education, awards, and honors, languages are spoken, and even your website URL (if you have one). However, there is another option available: using this section to create a separate mini-resume that acts as a supplement to your main profile. This is where you can list all of the positions you’ve held, the dates during which you were employed, and your role/responsibilities for each position.

5. Make Your Profile Public

If you have not yet activated your account, do so now. This will ensure that your profile is visible to anyone browsing LinkedIn, not just those who have your email address.


A properly optimized LinkedIn profile can help you stand out from the competition and highlight your strengths as a candidate. With that said, it’s important to note that just having a profile is not enough: if hiring managers don’t know how to find you, your LinkedIn presence will be useless! If you want to maximize your exposure on this platform, we recommend joining industry-specific LinkedIn groups, sharing relevant content with your connections, and reaching out to influential people in your field of expertise.